Mesa Rim Climbing & Fitness Center is one of the largest (and tallest) climbing gyms in the country. Their space oozes with activity, health, and adventure, so we were thrilled to have the opportunity help them with an Open House invitation. How could we resist? Their goal with the Open House event was to build awareness of Mesa Rim within the surrounding business community. They wanted a unique, interactive direct mail invitation that would give a sense of what you experience when you walk in their door. Our solution? A short z-fold format that when expanded, shows off one of their largest climbing walls. The invite was mailed in a translucent envelope, so it was sure to get noticed. The Open House event took place this week, and it was a success. If you’re in the San Diego area, Mesa Rim is definitely worth checking out!

Tags: climbing gym, current projects, design, Direct Mail, featured work, Fuston Creative, invitation, Mesa Rim Climbing & Fitness Center, Open House event