building brand endurance

 
  • brand strategy
  • creative direction
  • design
 
 

Logo System

Stationery System

Event Signage

Apparel

 

 

Centurion Cycling

VISUAL IDENTITY SYSTEM + MARKETING MATERIALS + EVENT SIGNAGE + APPAREL

Overview

Centurion Cycling came to us to build a visual identity around their new cycling race series. We developed the corporate logo and stationery system, as well as logos for each race location and distance. Print advertising, flyers, race course signage, and cycling jerseys were also created to promote the events. All pieces project the active, fun, and inclusive personality of the Centurion Cycling brand.